2008-04-25

Great Wall will Showcase its World-quality Auto Products in the Beijing International Auto Exhibition -- 16 new models in four categories, and many engines and gears boxes

Great Wall Motor Company Limited will exhibit 23 kinds of new products in 5 categories at the Beijing International Auto Exhibition. Put on show in the 1800-square-meter E2 exhibition hall, they will cover the latest models, special-purpose vehicles, mass-production products and many core auto parts.

Four original models will make their debut at the new vehicle opening ceremony. They will include the big multifunctional GWFEELFINE, electrical motor-driven GWKULLA, total-electrical GWPERI EV, 6-speed automatic transmission and hybrid-powered HOVER. GWM will display its R&D strength and concept of high-quality products in this event.

In the categories of auto parts, GWM will introduce 4 kinds of engines and 3 kinds of gear boxes. Worth mentioning are its 1.5L turbocharged direct-injection gasoline engine and electronically controlled transmissions (with 6 patent technologies). These new engines and parts are GWM's original and independent products. Boasting world-class technology, they will demonstrate that these made-in-China products are determined to win the global market.

Also on show will be GWM's trendy and high-tech cars, MPVs, SUVs and pickups. Among the mass-production vehicles, the market newcomer GWPERI will be noticeable and it has staged four rounds of stunts without any specially refit. Others on display will be the just-arrived Florid, the masculine Coolbear, the exemplary MPV Cowry, the tech-laden CUV, and the new high-end Wingle, an extra-long double-cabin pickup that newly arrived on the market this year. Apart from the above vehicles, the small-displacement GWPERI SUV and in-the-making Phenom will also attract much attention.

With rich experience in manufacturing special-purpose vehicles, GWM will also bring four new models to the exhibition, including the lengthened limousine –Hover•Π and three kinds of Motor Homes: GWREGAL, COWRY and WINGLE.

GWM's exhibition theme --China's Great Wall, the World-class Quality. "We are always striving to be a transnational that enjoys the largest amount of export in China's auto industry," said Wang Fengying, CEO of GWM. Its Hover line, exported in batch to Italy in 2006, is on par with EU Standard in terms of quality standards and safety indices. At present, Hover has been exported to more than 100 countries. The International edition WINGLE has been sold to more than 70 countries and regions and praised as one of the Five Pickups in the World. The new GWPERI and COWRY, just on the market this year and produced according to international standards, have been exported to more than 20 countries and regions. GWM will not produce cheap, low-quality cars but innovative and high-tech-laden masterpieces, which are high-standard targeting overseas, said Wang Fengying. For GWM, price is not everything.

A lucky draw of "Test Drive to Win the GWPERI'' will be hosted by the exhibition organizing committee. As the activity's only sponsor, the GWM is inviting participants to have a real experience with the newly emerged GWPERI. During the exhibition, a lucky winner will be created each day.

More news: Apart from reception rooms, a children's playground is also available at the GWM exhibition section.